Hello, reader! I hope you are fine and safe. Today we are going to discuss one of the most popular mobile apps in the world i.e. 12 Amazing Facts about TikTok.
There is a famous phrase that was introduced by Andy Warhol in the 1960s where he believed “Every person would experience 15 minutes of fame during their lifetime“. These days it’s more like 15 seconds. 15 seconds is the length of a video that you can upload to the app Tik-Tok.
This hugely popular app was first launched as Musically in 2014. It was founded by longtime friends Alex Zhu and Luyu Yang in Shanghai, China.
And after 3 years, ByteDance a media and tech company in Beijing bought musically in 2017 and merged it with its app Tik-Tok.
Now its turn to check out some of the Amazing facts about TikTok. But before getting started with the facts we recommend you check out the previous post, I hope you will surely like them.
12 Amazing Facts About TikTok
1. Tik Tok is the karaoke of the digital era
Tik Tok gives you only 15 seconds to make a good impression to the audience. People love the creative medium to showcase their singing, dancing, comedy, and lip-synching talents, and with so many extras to make your video stand out. It’s become one of the most popular apps to download.
One of the main reasons that Tik Tok fans favor this app is, they believe that Tik Tok is not as artificial. You don’t need to be traveling the world posting glamorous selfies to get likes. They find the app more relatable and it levels the playing field to become an online sensation.
Even the New York Times has said that Tik Tok is the only true Pleasant social network in existence. It’s easy to navigate and appeals to people of all ages.
2. Tik Tok bridges the age gap seamlessly
It’s not that often an app can integrate people of all ages as easily as Tik Tok. No surprises that teenagers across the globe love the app, but what is surprising is that in places like Indonesia, China, Saudi Arabia, Malaysia, and the UAE, there are more 25-34 year-olds using Tik Tok than 16-24.
In the US, Jimmy Fallon was instrumental in Tik Tok gaining a hefty increase in adult users. Jennifer Lopez has been enjoying her time on tick-tock and Jessica Alba is also a fan.
60% of the US Tik Tok market identifies as female with 40% identifying Male. 60% are aged between 16 and 24 with 26% between the ages of 25 and 44.
The major trendsetters and influencers are Jen setters born in the mid to late 1990s, they’re the kids of Gen Xers.
3. Here are some of the biggest influencers on Tik Tok
If you’re new to the app and don’t know who to follow. Here are some of the biggest names on the platform. Many of these names found fame through Vine and Musically and have brought their followers with them. There are influencers in between these but following these people is a good place to start.
i. Spencer-X aka Spencer Knight 25.9 million followers:
The guy’s beatboxing skills are impressive and he’s worth a follow.
ii. Baby Ariel 31.3 million followers:
She was the first person to surpass the 20 million follower mark on musically and through these apps she’s managed to secure GiGS on Disney and Nickelodeon.
iii. Charlie D’Amelio 41 point 4 million followers:
She only began on Tik Tok in June of 2019 and within months Connecticut 15-year-old rose to fame. She now has a spot in a hype house that had appeared in a Superbowl commercial and is signed up with a premier talent agency.
4. Tik Tok is as safe as you allow it to be
As any social media platform there are rules and regulations in place to protect the user but common sense also goes a long way. Tik Tok is designed for 15 years and older but it does allow 13-year-olds on the platform. Their various features in place to block inappropriate content for younger users.
Videos can still be created without the option of posting them. However, there is a dark side to Tik Tok, where people have posted highly inappropriate content. Explicit images and vulgar language are just minor concerns with many labeling the platform a breeding ground for pedophiles self-harm, online bullying, religious indoctrination, and tragically the documentation of a suicide.
Be vigilant and keep grounded when using the site and speak to an adult if you’re experiencing anything that makes you feel uncertain.
5. Music companies are threatening to sue Tik Tok over copyright infringement
With millions of songs being used every day, how have the royalties being paid? The CEO of the National Music Publishers Association, David Israelite, told, the Financial Times that a lawsuit was likely a future step as he confirmed that more than 50% of the music publishing market used on Tik Tok was unlicensed.
Universal Music has been in talks with Tik Tok to come up with an agreement regarding royalties and to date artists like Lady Gaga, Billie Eilish, and Taylor Swift have received nothing for their songs being used on Tik Tok. The solution may be streaming music licenses similar to réseau which is what byte dance uses in India to allow for the legal usage of music on their tik-tok videos.
6. Tik Tok is the most valuable startup company in the world
Bytedance was founded in 2012 and its startup value was seventy-five billion dollars. The company behind tik-tok is a privately held one called Bytedance.
The founder of Bytedance is Zhang Yiming but he rarely gives interviews. The rise of Bytedance hasn’t been without its own issues and after a series of online media spats and controversies, founder Zhang Yiming released a statement apologizing for publishing a product that collided with core socialist values.
The rise of tik-tok is incredible for China, as it’s the first Chinese company that’s successfully broken ground in the Western market surpassing uber start-up of seventy-two billion dollars.
7. Tik Tok has been downloaded 1.5 billion times
With over 800 million active users every month, is there a way to invest in the popular app? Bytedance is a privately owned company so, at this stage, shares are not available on the stock market.
There are talks that Softbank will be investing in Tik Tok, which might be the right decision to bring them back after a series of unfortunate investment decisions like uber technologies and slack. Currently, with Covid19 uncertainties facing people worldwide, it seems like no major decisions will take place.
8. Tik Tok is worth seventy five billion dollars
The money is made through many ways including brand takeover ads which bring in anything from 20,000 to $200,000 per advert. Hashtag challenges can cost a brand, a flat fee of 150 thousand dollars to run for six days and firms can spend an additional 100-200 thousand dollars for the advertising of that particular challenge.
In-app purchases of coins can also be made ranging from 100 for 99 cents and in moving up to ten thousand for 99 dollars. Coins can be gifted to your favorite tik-tok user and if they can use them to buy gifts online.
9. Tik Tok users are monetizing their journey and you can too
If you’re a Tik Tok influencer you could be earning between 600 to 1,000 dollars per post you upload. Popular tik-tok users are able to receive gifts from their followers as mentioned earlier. Users can purchase online coins and then give the coins to someone they’re following.
Brand partnerships are an easy way to earn money on tik tok and influencer marketing campaigns are also pretty popular. influencers are even using the platform to sell their merch and promote their products.cross promotion is a great way to assist others and yourself to try and spread your profile merch or referral links. live shows are gaining popularity as a means of creating tik tok wealth and remember you can also link your tik tok account to other online accounts spreading your influence even further.
10. There is a psychological impact of Tik Tok.
This could include one or all of the following issues.
i. Narcissism (a mental disorder): Many users are self-obsessed according to experts.
ii. Attention-seeking: lots of users will do anything for likes, and followers often forgoing their true identity or self-worth.
iii. Self-inflicting pain is another worry: Sadly there are videos circulating of users inflicting self-harm.
iv. Depression: Users that are unable to get the following and likes they’re hoping for, often will dip into serious depression.
11. There is also a sociological impact of Tik Tok
i. Isolation: Because many users would rather spend their time with online followers than their real friends, although the app wasn’t created for this.
ii. Nudity is a problem, especially with users believing that they need to reveal more to gain more followers.
iii. Online abuse is a very real concern for tik-tok users and some users have even been on the receiving end of blackmail.
12. Tik Tok came under fire for trying to ban certain demographics from using their site
An online news publication, “The Intercept”, found documents that instructed tik-tok moderators to suppress posts added by people they deemed too poor, too ugly, or even disabled to use the app.
They were also found to censor political speech and block content from LGBTQ and overweight creators.
In a roundabout way of explanation, a spokesperson said they were trying to protect vulnerable users. But those guidelines are no longer in place or weren’t to begin with according to them.
So these were the 12 Amazing facts about TikTok. I hope you liked this post. If there were any mistakes or any suggestions you have, then feel free to mention in the comment section, we will surely work upon it. And if you want to read more posts then click here.